To improve the Revenue Per Available Room (REVPAR) and Gross Operating Profit Per Available Room (GOPPAR) of our client’s hotels we use a strategic methodology. We implement unique developed best practices, best of breed hotel industry technology and a rudimentary structure to set the stage for solid revenue growth.
We focus on the following key areas to drive the success of your property:
- Revenue Management
- Distribution
- Internet Marketing
- Online Reputation Management
- Social Media Marketing
- Hotel Website Design
- Hotel Management & Operations
Revenue Management
Through a series of proven techniques, we will optimize the financial results of your hotel or resort. Key action points include:
- Evaluation of the main competitors
- Benchmarking of rates over a year period
- Adopt a healthy market segmentation for the hotel
- Creation of demand calendar
- Assist with the annual budgeting process
- Develop a forecasting model for the hotel
- Creation of pricing grid with a transparent public rate structure
- Set strategic pricing for negotiated, corporate and group rates
We will basically handle all Revenue management tasks on a daily, weekly and monthly basis.